Determinants for port cities design

  • Robert Bartłomiejski 
  • Monika Klein 
  • Monika Spychalska-Wojtkiewicz  
  • Faculty of Social Science, Institute of Sociology, Krakowska 71-79 St., 71-017 Szczecin
  • b,c  Institute of Management, University of Szczecin, Cukrowa 8 St., 71-004 Szczecin
Cite as
Bartłomiejski R., Klein M., Spychalska-Wojtkiewicz M. (2020). Determinants for port cities design. Proceedings of the 22nd International Conference on Harbor, Maritime and Multimodal Logistic Modeling & Simulation(HMS 2020), pp. 8-15. DOI: https://doi.org/10.46354/i3m.2020.hms.002

Abstract

The cruise market is a constantly growing business, but cities and ports only benefit from it to a small extent as tourists spend most of their money on board. The aim of this article is to verify the motivation and needs of tourists to visit ports and cities and take advantage of local attractions. The aim is also to present a catalogue of the most important services and products that influence the creation of experiences in tourists and the willingness to return to a given port, as well as the role of AI in this process. The research methods used in the study are qualitative research - research walks and the method of cocreation design thinking. The research was conducted during a 14-day research cruise along the southern Baltic coast. During the cruise, 9 ports located in Germany, Sweden and Poland were visited. The insight into the research shows how the use of AI and technology in traditional services and products adds value for users.

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