1. Proceedings
  2. I3M
  3. 2022
  4. EMSS
  5. 10.46354/i3m.2022.emss.051

Flexible Pricing based on Strategic Engineering in Retail Sector

  • a Agostino G. Bruzzone  ,
  • b Kirill Sinelshchikov,
  • c Wolfhard Schmidt, 
  • d Marina Cardelli
  • a,b,c,d Simulation Team, via Magliotto 2, 17100 Savona, Italy 
  • a,b,d SIM4Future, via Trento 34, Genova, 16145, Italy 
  • c Ewwol Solutions Ltd, Ulica Marii Konopnickiej 47, 86-032 Niemcz, Poland 
Cite as
Bruzzone A.G., Sinelshchikov K., Cardelli M., Schmidt W. (2022).,Flexible pricing based on strategic engineering in retail sector. Proceedings of the 34th European Modeling & Simulation Symposium (EMSS 2022). , 051 . DOI: https://doi.org/10.46354/i3m.2022.emss.051
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Abstract

The paper proposes utilization of advanced data analytics solutions to support decision makers in retail in their work of identification of best price for sold goods in order to maximize revenue. The authors analyze principal data which required to perform the operation, as well as highlight difficulties related to evaluation and testing of the decision support system.

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